Legal

Privacy Notice

Last updated: 18 March 2026 · Governed by UK GDPR & Data Protection Act 2018

This Privacy Notice applies to the website and tools provided by Fruitful Bough ("we", "us"), founded by Kwasi Boakye Acheampong and headquartered in the United Kingdom. Fruitful Bough acts as the data controller with respect to the personal data you share with us under this Notice.

Fruitful Bough is committed to protecting your personal data in accordance with this Privacy Notice, the UK General Data Protection Regulation (UK GDPR), and the Data Protection Act 2018.

Some sections below are expandable — click any heading to read the full detail.

Fruitful Bough may collect personal data such as your name, contact details, occupation, company or university affiliation, industry, region/country, reason for contacting us, topics you are interested in, and any other information you choose to share. By browsing our Site or sending us information, you explicitly consent to Fruitful Bough processing your personal data in accordance with this Privacy Notice.

Fruitful Bough collects personal data from you when you request information and/or supply information through the Site, such as when you fill out a contact or subscription form, opt in to receive communications from Fruitful Bough, or agree to participate in surveys. Personal data we collect may include your name, email address, title, occupation, company or university affiliation, industry, region/country, relationship to Fruitful Bough, reason for contacting us, topics you are interested in, and any other background information you have otherwise provided to us. We may also collect information about how you use our Site in accordance with our Cookie Policy. By browsing our Site and submitting information to us, you explicitly consent to Fruitful Bough using your personal data for the purposes and in the manner described in this Privacy Notice. Please do not send us any information you do not wish Fruitful Bough to use. We may also rely on other legal grounds, such as our legitimate interests, to process your personal data. Fruitful Bough will use your personal data to fulfil your request, provide you with the information you requested, and/or send you communications. We may also use your information to analyse and improve our services and to communicate with you about Fruitful Bough events. You do not have to provide us with any personal data. However, if you do not, we may be unable to handle your request or provide you with the services you are requesting. Fruitful Bough will keep your personal data for as long as needed to handle your request or for as long as we have a relationship with you.

We may use cookies or other technology to obtain certain types of information when you browse our Site.

We may use cookies or other technology ("cookies") to obtain certain types of information when you browse our Site. You can find information about what data is collected and how it is used in our Cookie Policy. Strictly necessary cookies are required for the operation of our Site. Functional cookies allow us to collect analytics about how our Site is used. Targeting cookies allow us to make our Site more relevant to your interests. You can manage your cookie preferences at any time via the cookie settings on our Site or through your browser settings.

We may share your personal data with carefully selected third-party service providers. Fruitful Bough will not share or sell your data to any third party for their own use.

We may share your personal data with others, such as: • Carefully selected third-party service providers, such as marketing service providers, IT systems providers, data analytics providers, or event organisers, so they can provide services to Fruitful Bough. • Our advisors and professional consultants. • Law enforcement authorities or other government bodies when we are required to do so by applicable law. Third parties, other than law enforcement authorities or government bodies, will only handle your personal data on behalf of Fruitful Bough for the purposes described in this Notice. Such third parties are required to adhere to the same data protection obligations and are carefully selected and only process personal data in compliance with our instructions. Fruitful Bough will not sell or otherwise share your personal data with such third parties for their own use without your consent. The third parties we share your information with may be located in other countries. Where that is the case, Fruitful Bough ensures that your personal data is protected by using appropriate legal mechanisms, including contracts incorporating Standard Contractual Clauses where applicable.

Our Site may contain links to third-party websites governed by their own terms and privacy policies. Fruitful Bough does not bear any liability for the content or your use of these websites.

The Site may contain links to third-party websites, including social network sites. Such websites are governed by their own terms of use and privacy policies, which you should review before browsing or submitting information to them. Fruitful Bough is not responsible for the privacy practices of such websites. In addition, a link to a third-party website does not mean that Fruitful Bough endorses or accepts any responsibility for the content or the use of such website. Fruitful Bough shall not bear any liability and responsibility for such content or for your use of these websites.

Fruitful Bough has put in place appropriate technical and organisational measures to protect your personal data against accidental or unlawful destruction, loss, alteration, or disclosure.

Fruitful Bough has implemented appropriate technical and organisational security measures designed to protect your personal data against accidental or unlawful destruction, loss, alteration, unauthorised disclosure of, or access to, personal data transmitted, stored, or otherwise processed. We restrict access to personal data to Fruitful Bough personnel and authorised third-party processors who need to know that information in order to process it on our behalf. These individuals are bound by confidentiality obligations. While we take reasonable steps to protect your personal data, please be aware that no data transmission over the internet is completely secure and we therefore cannot guarantee the security of data transmitted to us via the internet.

You have the right to access, correct, erase, or restrict the processing of your personal data. You also have the right to object to certain types of processing and to data portability.

Under UK GDPR and applicable data protection law, you have the following rights: • Right of access — you have the right to request a copy of the personal data we hold about you. • Right to rectification — you have the right to request correction of inaccurate or incomplete data. • Right to erasure — you have the right to request deletion of your personal data in certain circumstances. • Right to restrict processing — you have the right to request that we restrict the processing of your data. • Right to data portability — you have the right to receive your personal data in a structured, commonly used, machine-readable format. • Right to object — you have the right to object to processing of your personal data where we are relying on a legitimate interest. • Right to withdraw consent — where processing is based on consent, you have the right to withdraw that consent at any time. To exercise any of these rights, please contact us at Kwasi.B.Acheampong@fruitfulbough.uk. We will respond within one calendar month of receipt of your request. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk if you believe your personal data has been processed in a way that does not comply with UK GDPR.

Fruitful Bough reserves the right to alter and update this Privacy Notice from time to time. We invite you to review the current version each time you return to our Site.

Fruitful Bough reserves the right, at its sole discretion, to alter and update this Privacy Notice from time to time to reflect changes in the law, best practice, or our data handling procedures. We therefore invite you to review the current version of the Privacy Notice each time you return to our Site. The date at the top of this page indicates when it was last revised. If we make any material changes, we will notify you where appropriate via email or a prominent notice on our Site.

If you have any questions about this Privacy Notice or how we handle your personal data, please contact us.

If you have any questions about this Privacy Notice or our data handling practices, please contact us at: Fruitful Bough Email: Kwasi.B.Acheampong@fruitfulbough.uk Website: fruitfulbough.uk You may also contact the Information Commissioner's Office (ICO) if you have concerns about how your personal data has been used.