Legal

Terms of Use

Last updated: 18 March 2026 · Governed by the laws of England and Wales

PLEASE READ THESE TERMS AND CONDITIONS CAREFULLY. BY ACCESSING, BROWSING, REVIEWING AND/OR USING THIS SITE, YOU ACKNOWLEDGE AND AGREE THAT YOU HAVE READ, UNDERSTOOD AND AGREE TO BE BOUND BY THESE TERMS AND CONDITIONS. IF YOU DO NOT AGREE, DO NOT USE THE SITE.

The Site may contain additional proprietary notices and copyright information, the terms and conditions of which must be observed and followed. Fruitful Bough may, in its sole discretion, revise, amend, modify or delete portions of these Terms and Conditions at any time without notice to you. It is at all times your responsibility to read the most current version. Your continued use of the Site constitutes your acceptance of any revisions.

PLEASE READ THESE TERMS AND CONDITIONS CAREFULLY. BY ACCESSING, BROWSING, REVIEWING AND/OR USING THE SITE, YOU ACKNOWLEDGE AND AGREE THAT YOU HAVE READ, UNDERSTOOD AND AGREE TO BE BOUND BY THESE TERMS AND CONDITIONS WITHOUT LIMITATION OR QUALIFICATION AND THAT YOU SHALL COMPLY WITH ALL APPLICABLE LAWS, RULES AND REGULATIONS. IF YOU DO NOT AGREE TO BE BOUND BY THESE TERMS AND CONDITIONS, DO NOT USE THE SITE. Subject to your ongoing compliance with these Terms and Conditions, Fruitful Bough hereby grants you a limited, personal, non-exclusive, non-transferable, non-sublicensable, freely revocable licence to access and use the Site solely for your personal, non-commercial and lawful purposes, provided that you maintain all copyright, trademark and other intellectual property notices therein. All other rights are hereby expressly reserved. Your use of the Site shall be in accordance with all applicable laws, rules and regulations. You shall not: (i) archive, download, reproduce, distribute, modify, display, perform, publish, licence, create derivative works of, offer for sale, or use, any Content obtained from or through the Site without prior written permission; (ii) delete the copyright or other proprietary rights notices from the Site or any Content; (iii) circumvent, remove, alter, deactivate, degrade or thwart any of the content or other protections on the Site; (iv) use any robot, spider, scraper or other automated means to access the Site; (v) decompile, reverse engineer or disassemble any software or other products accessible through the Site; (vi) insert any code or manipulate the Site in any way; (vii) use any data mining, data gathering or extraction method; (viii) upload, post or otherwise transmit any material designed to interrupt, destroy or limit the functionality of any computer software or hardware associated with the Site; or (ix) use the Site for any illegal purpose, or in violation of any local, national or international law. Fruitful Bough shall have the right to alter, suspend or discontinue the Site or your access to it at any time for any reason without notice or liability to you or any third party.
Fruitful Bough makes no representations whatsoever about any other website which you may access through this one. When you access a non-Fruitful Bough website, please understand that it is independent from Fruitful Bough, and that Fruitful Bough has no control over the content on that website. In addition, a link to a non-Fruitful Bough website does not mean that Fruitful Bough endorses or accepts any responsibility for the content or the use of such website. Fruitful Bough disclaims any and all liability and responsibility for such content. It is up to you to take precautions to ensure that whatever you select for your use is free of viruses, worms, trojan horses and other items of a destructive nature.
The copyright in all materials, features and functionality on the Site, including text, graphics, videos, audio recordings, software, artwork, interfaces, photographs, logos, icons, images and the selection and arrangement thereof (collectively, "Content"), is the exclusive property of Fruitful Bough or its licensors and is protected by UK and international laws. None of the Content shall be copied, reproduced, distributed, republished, downloaded, displayed, posted or transmitted in any form or by any means, including but not limited to electronic, mechanical, photocopying, recording or otherwise, without the prior written permission of Fruitful Bough or the copyright owner. You shall not "mirror" or "frame" any Content or the Site itself, in whole or in part, without Fruitful Bough's express written permission. Any unauthorised use of the Content may violate copyright laws, trademark laws, the laws of privacy and publicity and/or communications regulations and statutes. All rights not expressly granted are hereby reserved.
The trademarks, service marks, logos and trade names (the "Trademarks") used and displayed on the Site, including FRUITFUL BOUGH®, are registered and unregistered Trademarks of Fruitful Bough. Other trademarks, service marks, logos and trade names may be owned by others. Nothing on the Site should be construed as granting, by implication, estoppel or otherwise, any licence or right to use any Trademark or any other Fruitful Bough intellectual property displayed on the Site. Fruitful Bough enforces its intellectual property rights to the fullest extent of the law. The trade name FRUITFUL BOUGH and any other Trademarks shall not be used in any way, including in advertising or publicity, without prior written permission from Fruitful Bough.
THE SITE AND THE CONTENT ARE PROVIDED ON AN "AS IS" AND "AS AVAILABLE" BASIS WITHOUT ANY WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE OR NON-INFRINGEMENT. FRUITFUL BOUGH DOES NOT WARRANT THAT: (I) THE SITE WILL MEET YOUR REQUIREMENTS; (II) THE SITE WILL BE UNINTERRUPTED, TIMELY, SECURE OR ERROR-FREE; (III) THE RESULTS OBTAINED FROM THE USE OF THE SITE WILL BE ACCURATE OR RELIABLE; OR (IV) THE QUALITY OF ANY PRODUCTS, SERVICES, INFORMATION OR OTHER MATERIAL OBTAINED BY YOU THROUGH THE SITE WILL MEET YOUR EXPECTATIONS. To the fullest extent permitted by applicable law, in no event shall Fruitful Bough be liable for any indirect, incidental, special, consequential or punitive damages, including but not limited to, damages for loss of profits, goodwill, use, data or other intangible losses, arising out of or in connection with your use of the Site. The content on this Site is provided for general informational and strategic insight purposes only. It does not constitute professional advice. While Fruitful Bough endeavours to keep information accurate and up to date, we make no representations or warranties of any kind about the completeness, accuracy, reliability, suitability or availability of the information.
Your use of this Site is also governed by our Privacy Notice and Cookie Policy, which are incorporated herein by reference. Please review our Privacy Notice to understand our practices regarding the collection and use of your personal data.
These Terms and Conditions and any dispute or claim arising out of or in connection with them or their subject matter or formation (including non-contractual disputes or claims) shall be governed by and construed in accordance with the laws of England and Wales. You irrevocably agree that the courts of England and Wales shall have exclusive jurisdiction to settle any dispute or claim arising out of or in connection with these Terms and Conditions or their subject matter or formation.
Fruitful Bough may, in its sole discretion, revise, amend, modify or delete portions of these Terms and Conditions at any time without notice to you. The date at the top of this page indicates when they were last revised. It is at all times your responsibility to read the most current version of these Terms and Conditions. Your continued use of the Site constitutes your acceptance of any revisions, amendments, modifications or deletions to these Terms and Conditions.